Firstly, let me thank you for your interest in Be Exposed, LLC!
Did you know that the vast majority of websites fail? There's many reasons for it, but there's also some simple things you can do to protect yours from the same fate.
Update your site regularly
We're not talking about big  design changes or anything, just news and announcements, maybe some articles you've written, or a monthly blog post or two.
If you can't, or you don't - you need to and you should! The fact is that search engines like Google absolutely adore fresh, valuable content on websites - so the more content you add and the fresher your site is, the higher the chance that you'll rank highly in search results - meaning more customers and more profits.
Now, the next question is - what to write? This is the hardest bit, so we've prepared three strategies to help you figure out what to write about.
- Think about what's been happening in the last month in your business. Customers love to read positive things about your business - it shows you're authentic and successful, which are good signs for any business.
- Did something special or interesting happen to you that taught you a positive lesson you could share? Share these stories with your customers on a blog post! They're fun, interesting and they say a lot about the things your business values.
- Think about what's going to happen in the next month - is there anything interesting? Tell your customers and build up some excitement!
There's always something to write, just remember the golden rules of content and you'll be fine:
- Is the content relevant to your customers or your business?
- Does the content add value to your customers?
Try it out!
Does all this sound hard? Well, once upon it time it was hard to update and manage your own website. But with our online business platform it's simple and intuitive. You can use a range of simple tools to add content. Here's just a few:
Blogs
You can build a blog quickly and easily. With a blog, you can post thoughts, ideas and observations and share them with your visitors.
Announcements
You can use the Announcements modules for news and interesting upcoming events.
 Web Pages
Updating your websites pages is simple with our easy to use content editor that looks just like your familiar word processor.
I hope you've found these tips useful! Next month,, look out for tip #2: "Build a Customer Database"
If you have any questions, please let us know - I'm sure we can be of assistance. Without further ado, let's get into the first of the five things you should be doing to be successful online!
Kind regards,
Cheryl Butler
Be Exposed, LLC
PO. Box 5565, Plymouth, MI 48170
800-277-0343
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